Applied Anthropology
The most up-to-date and accessible text on the subject, Applied Anthropology
provides students with the skills, perspectives, and methodologies needed when working in today`s communities and organizations.
An invaluable resource for any student of anthropology, this practical book answers the question, ?What can I do with a degree in Anthropology??
Highlights of the Second Edition:
Devotes more attention to international development
to highlight the global relevance of anthropological practice outside North America (Chapters 2, 4, & 5).
NEW material in Part II, Policy Analysis and Practice,
includes a summary of Elizabeth Guillette`s research among the Yaqui of Mexico (Chapter 9) and a case study summarizing the work of Kendall Thu and others who have questioned the health, social, and environmental impacts of intensive livestock operations (Chapter 10).
NEW material in Part III, Methods For Applied Research, includes
Rapid Assessment Procedures (Chapter 14) and the work and ideas of Robert Chambers, a leader in international development (Chapter 15, now entitled ?Participatory Research?).
NEW tips by Riall Nolan
for students thinking about a career as an applied anthropologist (Chapter 17).
Don`t Miss These Special Value Pack Options:
Careers in Anthropology
by W. Richard Stephens. This set of sixteen profiles raises students` awareness of how a degree in anthropology can help shape their lives and careers. Available at a discount
when packaged with any Anthropology textbook.
Anthropology Career Resources Handbook
by Margaret A. Gwynne.
Contains a comprehensive listing of available resources for 20 different career fields. Available at a discount
when packaged with any Anthropology textbook.
Package an ethnography from our New Immigrants Series
or Cultural Survival Series
with an
The Psychology Of Media And Politics
Research indicates that people discount their own opinions and experiences in favor of those of experts as espoused in the media. The framing of news coverage thus has a profound impact on public opinion, and political decision making as a response to public outcry. However, the choice of how to frame the news is typically made to solicit viewership and high ratings rather than to convey accurate and meaningful information. This book discusses why people discount their own opinions, how the media shapes the news, when this drives political decision making, and what the effect is on the future of society. Issues addressed include: * How powerful are the media in shaping political beliefs/judgment? * How has this power changed in recent years? * How does media influence voting behavior? * To what extent do media opinions affect political decision making?
* Demonstrates the ways in which the media both constrain and facilitate democratic participation
* Provides insight into...
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Customer Loyalty
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The Best of the Cheapskate Monthly
Written for recession-wary spenders and survivors of the spendthrift 1980s, this book brings dignity to the art of living within one's means. Mary Hunt provides a realistic and relevant guide to the frugal nineties and beyond. Her straightforward advice ranges from coupons and discount shopping to insurance policies and budgeting.
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